Men’s Fashion Week AW20 Brings Fur to the Forefront

In the era of free choice and consumers tuning in on the importance of natural materials, major brands such as Fendi, Louis Vuitton and Dior Men’s has chosen to adore their AW20 collections with fur. In addition, other brands such as Danish Astrid Andersen and British Edward Crutchley also makes a point to include fur in their collections - while even more make use of leather, pony skin and shearling.

Dior Mens – Kim Jones explores hand-cut mink

Paying a tribute to the punk icon Judy Blane, Kim Jones explores an expression that not only celebrated the finished style but also the creative process and craftsmanship.

Two beautiful mink pieces was seen during Dior Men’s AW20 show in Paris. The mink fur was cut to imitate the look of the classic menswear garments; a denim jacket and a parka coat. With all details molted into the hair as if it was fabric.

Fur was not only spotted on the catwalk, but also among the celebrities attending the show. Bella Hadid was wearing a beautiful black Swakara coat from the collection.

Louis Vuitton – five strong fur looks on the runway

Virgil Abloh has created a strong AW20 collection for Louis Vuitton with five beautiful fur pieces. With a magnificent show executed at the Jardin des Tuileries in Paris Louis Vuitton greeted their A-list guests with a heavenly celebration to craftsmanship.

The collection included an iridescent cotton coat in metalized mink, a wool jumper with front in iridescent metalized mink and classic LV monogram intarsia and an iridescent gold coat and parka coat in metalized silver fox. Besides that, there was a bold backpack with a mix of fox, mink and shearling.

Edward Crutchley – overwhelming craftsmanship

Edward Crutchley is a frontrunner in the field of natural materials, and fur has been an immanent part of his collections since he first was introduced to the many ways of working with the material when visiting Kopenhagen Fur some years ago.

With six full fur styles on the runway, fur was strongly represented during the Edward Crutchley AW20 show in London.  Two of the coats were manufactured from various types of brown mink including mutations. The two styles were bleached to bring out the red tones, to create an expression of the beautiful fur patterns of African wild dogs. Furthermore, the collection contained a classic mix of furrier techniques such as a let out in mahogany mink, a coat in jaguar and a Swakara jacket that faded into shaved mink.

Fendi – house of fur

Dating back to 1925, Fendi is what they call first in fur. Their timeless yet innovative approach to craftsmanship never seizes to amaze.

Once again in Milan it was possible to see the fascinating craftsmanship Fendi Fur Atelier always delivers. On the catwalk there was a full fur mink coat mixing black, brown and beige mink, a classic mink jacket in brown and black and a technical mink jacket made with intarsia technique almost looking like a beautiful knit of fabric. The collection also included a range of furry accessories such as bags and hats.

Astrid Andersen with a heavy use of fur – as we know her best

Astrid Andersen is one of the greatest Danish menswear designers and since first becoming a designer, Astrid has had a love for fur as a material. Her styles have caught the attention of multiple celebrities such as Chris Brown and A$AP FERG.

The AW20 show at the Truman Brewery in London contained several styles with a heavy use of fur. Astrid has noted in the past, as she did again this season, that real fur is more sustainable than faux fur. The collection also contains bold colour combinations and styles with a mix of mink and fox.